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Charlotte's Rewards

Introducing the loyalty program that rewards you for shopping at Charlotte's. Enjoy a birthday surprise, exclusive access to promotions, and more perks. Plus, earn 1 point for every $1 you spend with us.

Earn points without spending

Earn points by following us on Instagram, liking us on Facebook, and more!

Earn Points from Purchases

Receive 1 point for every $1 you spend! Shop as a guest or create an account to keep track of your rewards.

Redeem your points on purchases

Enjoy all the fun perks from our program and spend your rewards

Join today

Earn points on full-price purchases, and join our program for even more fun perks. You can use rewards to get money off your purchases. The more you shop, the more you save!

A few ways to earn points

Make a purchase

1 point for every $1

It's your birthday

500 points

Like us on Facebook

10 points

Follow us on Instagram

10 points

Spend Your Points


May 20th, 2024

We cannot apply points to a previous purchase. Save them for next time!

Unfortunately we are not able to add points to your account if you checked out as a guest.

Yes. Please note that customer loyalty points cannot be combined with any other discounts.

No, points may be earned on full priced purchases only.


Points can be used online at or in-store at either Charlotte's Raleigh locations, North Hills or The Village District.

Yes, points expire one year from their accrual—be sure to use them before they expire!